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blog

The Start of Something New

4/27/2017

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I love new beginnings.
 
I love opportunities.
 
I love a clean slate, a chance to do something differently. 
 
January 1st is my favorite day of the year...the start of any new season…my birthday…heck, even trash day. Out with the old and in with the new.  A chance to start over, to begin something new.
 
At the start of this year, Paul and I launched a new venture.  It came about because of our store customers. 

​The people who come in day after day, month after month, year after year and buy paint.  Chalk Paint® by Annie Sloan to be exact. The customers who start out painting one piece of furniture, usually out of necessity, but discover something so much bigger. 
 
Our customers are grown-up people with grown-up jobs and grown-up lives who have rediscovered a part of themselves they haven’t know for many years – maybe since they were a child. 
 
Rediscovered the beauty and excitement they felt when they opened their coloring book, turned to a fresh page, and reached for a crayon.
 
That’s what painting furniture is to so many of us.
 
Our new venture is the result of our own experience and seeing so many others come to the shop who share the same deep desire to start something new, something fresh and something they love.
 
Our new venture is for the people who think, maybe…just maybe…I can turn this hobby that I love into a job that I love.
 
Paul and I know that feeling, we understand it and we’ve been there, too. 
 
Four years ago, we both had grown-up corporate jobs but then there was a spark…a rediscovery. 
 
We turned that spark into our full-time jobs and now we want to help other people who feel that spark do the exact same thing. 
 
So, if you haven’t already met our new venture, allow me to introduce it to you…
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SFP
is a blog, and we are working every day to have it be so much more. What you’ll find in the coming months is blog posts that support, teach and provide motivation; free video tutorials designed to teach high quality, unique finishes; a weekly Link-Up for you to share your projects and see what others are doing; even a series of in-depth training courses on business development and growth.
 
We invite you to take a look at our site, sign up for the email list and grow with us. 
 
We have a lot to share and we want to share it with you. All of it from the heart - our hearts. 
 
Because we know what it’s like to want to start something new. 

Talk soon,
Johanna
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    We're Paul and Johanna and we write about our life in the furniture business.  The things we love, the places we go, and the treasures we find along the way.  ​

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  • Home
  • Shop Furniture
  • Shop Home Decor
    • Accessories
    • Candles
    • Designer Tech
    • Vintage Barware
    • Hardware CLOSEOUT
  • Shop Chalk Paint® by Annie Sloan
    • Chalk Paint®
    • Waxes & Finishes
    • Brushes & Tools
    • Stencils
    • Books, Magazines & Gifts
    • Annie Sloan Fabric
    • Video Tutorials
    • Tips & Projects
    • Color Inspiration
  • Shipping Rates
  • GIFT CARDS
  • Workshops
  • Custom Painting
  • Blog
  • About
    • What Our Customers are Saying
  • Gallery